Creative Director + Architect
Video Link: http://youtu.be/kUuUhKBzgJM
Jeff loves to make things. And not simply beautiful things, but ones that provoke a specific behavior. An award-winning architect, experimental filmmaker, institutional change champion (oh, and former Detroit nightclub owner), he masterfully leverages the synergy between anthropology, sociology, and storytelling to create environments that both amplify and shape how we feel and how we act. This, expressed purposefully and viscerally, is the power of intentional design.